AudienceTypeEnum
RIXML 2.5 Enumeration
Defines the types of audiences that research content is intended to reach, enabling publishers to specify target readership categories including institutional, retail, corporate, government, and specialized professional groups
Usage
Used in AudienceTypeEntitlement elements to control research distribution and access permissions based on audience classification
Business Context
Essential for research distribution workflows, ensuring content reaches appropriate audiences while maintaining compliance with regulatory requirements and business restrictions
Where It Fits
Elements using this type (1)
Definition
| Base Type | string |
Enumeration Values
Institutional |
| Institutional |
Organizations that trade large volumes of securities, including mutual funds, banks, insurance companies, and pension funds Use when research is intended for professional institutional investors managing significant asset pools [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
PrivateClient |
| Private Client |
High-net-worth individuals investing their own or family funds, not corporate assets Select when research targets wealthy individual investors managing personal portfolios [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Corporate |
| Corporate |
Corporations that are not in the business of managing other people's assets Use when research is directed at corporate treasury departments or business entities investing their own capital [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Government |
| Government |
Self-governing, independent state entities Select when research is intended for government agencies, sovereign wealth funds, or public sector entities [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Educational |
| Educational |
Institutions whose main purpose is higher learning Use when research is directed at universities, colleges, or other educational institutions with investment portfolios [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Retail |
| Retail |
General public that may be interested in products offered by the publisher Select when research is intended for individual retail investors with smaller portfolios [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Press |
| Press |
Journalists employed by media organizations, with information typically distributed to the general public Use when research is provided to media outlets for potential public distribution [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Prospect |
| Prospect |
Potential customers to one of the publisher's lines of business Select when research is used for marketing purposes to attract new clients [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
Trading |
| Trading |
Trading personnel at the publisher's organization Use when research is intended for internal trading desks or proprietary trading operations [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
SalesForce |
| Sales Force |
Sales personnel at the publisher's organization Select when research is directed at internal sales teams for client interactions [RIXML Research Data Dictionary v2.5.1 p.79] ActiveSince 2.1 |
PublisherDefined |
| Publisher Defined |
No description available ActiveSince 2.1 |
Shareholder |
| Shareholder |
No description available ActiveSince 2.1 |
BuySide |
| Buy Side |
No description available ActiveSince 2.1 |
Public |
| Public |
No description available ActiveSince 2.1 |
QualifiedInstitutionalBuyer |
| Qualified Institutional Buyer |
No description available ActiveSince 2.1 |
CorrespondentBroker |
| Correspondent Broker |
No description available ActiveSince 2.1 |
SellSide |
| Sell Side |
No description available ActiveSince 2.1 |
Client |
| Client |
No description available ActiveSince 2.1 |
InvitationOnly |
| Invitation Only |
No description available ActiveSince 2.1 |
Examples
<!-- Example usage of AudienceTypeEnum enumeration -->
<element type="AudienceTypeEnum">Institutional</element>Version History
Unchanged since introduction in RIXML 2.1
Semantic Relationships
Contrasts With1 relationship
Private clients invest their own or family funds, contrasting with corporations that manage other institutional funds
RIXML Research Data Dictionary v2.5.1, p.79— PrivateClient
Implies1 relationship
Information tagged for press audience will usually be distributed to the general public through media organizations
RIXML Research Data Dictionary v2.5.1, p.79— Press